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Jacksonville · Scene

Wax, Sweat and Ocean Street: How Rinse and Repeat Pressed Jacksonville's Dance Scene Into Something You Can Hold

By the On at 8 Staff · Contributor · July 27, 2026
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For close to four years, Jacksonville's house and techno scene lived almost entirely in the moment — a warehouse here, a downtown room there, a set that existed only in the memories of the people who happened to be sweating on the floor when it happened. Rinse and Repeat Records spent that whole stretch throwing parties across Northeast Florida before it ever put a note on tape. Then, on Feb. 6, 2026, the label finally handed the scene something it could keep: "Fresh Pressed," a five-track compilation that doubles as a business card for the whole region.

The name is a wink. Rinse and Repeat launched back in May 2022 as an events outfit, building a reputation one late night at a time, and "Fresh Pressed" is the sound of a crew that decided a party isn't the only thing worth documenting. The EP landed on Spotify, Apple Music and Bandcamp — the last of which matters, because Bandcamp is where you go when you actually want the artists to eat.

What makes the record a genuine scene document is the map it draws. Rather than crown a single star, "Fresh Pressed" spreads the spotlight across the I-95 corridor. Jacksonville proper shows up hard: label co-founders Lewis ID (Issac Lewis) and T.Laabs each take a track — "Talk To Me" and "Feel Me," respectively — while Luján closes out the city's contingent with "Pump It." The regional neighbors get their due too, with Palm Coast's SatelliteFrank and St. Augustine's Evan Cavallini opening the set on "More," and St. Augustine's Watts landing the finale, "That Tronic." Five tracks, four cities, one throughline: this is a Northeast Florida sound, and Duval is its downtown.

That regional generosity is the point, and it's also the strategy. Underground dance scenes die when they get territorial and thrive when they pool their crowds, and a compilation is the cheapest, most durable way to introduce a Palm Coast head to a San Marco DJ. Rinse and Repeat is a four-DJ operation — Lewis ID, T.Laabs, Popuh (David Burns) and Ezra Law — with an ownership group behind it (Emily Lewis, Issac Lewis, David Burns and Sam Massie) that has clearly figured out something a lot of local music collectives never do: infrastructure outlasts vibes. The label already runs a mix series, "The Spin Cycle," and keeps a running events calendar at rinsenrepeat.live.

They're also not building in a vacuum. Downtown's Decca Live, a dedicated EDM room, celebrated its first anniversary in January 2026 — meaning the city now has both a label pressing local dance music and a purpose-built stage to play it on. For a scene that spent years borrowing rooms and word-of-mouth flyers, that's the difference between a moment and a movement.

None of this makes Jacksonville the next Detroit, and nobody in the crew is pretending it is. What "Fresh Pressed" does is quieter and harder: it proves the talent was always here, humming under the surface of a city that too often ships its best players off to Atlanta or Orlando. Five tracks won't reverse a decade of that. But they will sit on a hard drive, on a phone, on a Bandcamp page, long after the fog machine cuts out — a receipt for a scene that finally decided to keep its receipts.

Press play. Then go find the next warehouse.

Sources: Jacksonville electronic music label releases EP highlighting local talent (News4Jax); Rinse & Repeat — Music and Events

the On at 8 Staff
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